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Researching the 2014 Scion tC? We have assembled a grouping of third-party reviews from trusted sites such as Kelley Blue Book, Edmunds, and the Insurance Institute for Highway Safety, among others, to help you make the most informed car-buying decision possible. Whats Experts Are Saying about the 2014 Scion tC: “You'll Like This Car If... The Scion tC for 2014 offers a balanced blend of driving enjoyment, good fuel economy and cutting-edge audio connectivity as to make it an easy choice for most first-time buyers. Numerous accessories and aftermarket parts allow nearly infinite customization options, and the big rear hatch provides excellent cargo hauling potential. Favorite Features: BESPOKE PREMIUM AUDIO Offered as an enhancement to the standard touch-screen radio, the BeSpoke audio system includes full navigation as well as the Aha smartphone app service that allows access to 30,000 free radio stations including Scion’s own station featuring 17 separate music channels. BUILD YOUR OWN Personalization is a consistent Scion theme, and between the factory and the aftermarket, it’s easy to make your tC really your tC. There are many forums, groups and clubs dedicated to Scion customization.” kbb.com (Kelley Blue Book) _________________________________ "Add it to your shopping list because: While the FR-S is still Scion's top performer, the tC offers sporty looks and an exciting drive for less money. With an expected base price under $20,000, the 2014 Scion tC is about $5,000 cheaper the FR-S. But it still boasts 180 horsepower and direct steering, which is said to be improved with the latest revisions. The tC also includes a standard power sunroof, 18-inch alloy wheels and Bluetooth. Equipped with the 6-speed manual, the tC is also quick. It reaches 60 miles per hour in 7.4 seconds - a figure that may improve with the latest updates.” AutoTrader.com _________________________________ IIHS 2013 Top Safety Pick for Small Car: 2014 Scion tC rated "Good" (the highest rating) in Moderate overlap front and Side crash tests, "Good" in Roof Strength, and "Good" in Head restraints & seats. Insurance Institute for Highway Safety at IIHS.org _________________________________

Researching the 2014 Toyota Yaris? We have assembled a grouping of third-party reviews from trusted sites such as Kelley Blue Book, Edmunds, and the Insurance Institute for Highway Safety, among others, to help you make the most informed car-buying decision possible. Whats Experts Are Saying about the 2014 Toyota Yaris: “Versatility and affordability are basic requirements for a modern subcompact car. And from that standpoint, the 2014 Toyota Yaris hatchback meets expectations.... Adults will be able to get comfortable in both the front and rear seats, as both the two-door and four-door hatchbacks offer solid headroom and legroom for this class. In addition, desirable features like Bluetooth phone and audio connectivity and USB/iPod integration are standard, even on the base L model.... The Yaris' interior couldn't be simpler or easier to use.” Edmunds.com _________________________________ 2013 Top Safety Pick for Minicar: 2013 Yaris * received a “Good” (the highest rating) for Moderate overlap front and Side Rollover Tests, , as well as “Good” in Roof Strength and Head Restraints & Seats. Insurance Institute for Highway Safety at IIHS.org *Please note, there were no model changes for the 2014 Yaris. _________________________________ “Its feature content is a strength by subcompact standards. The interior is both stylish and spacious, a rare combination at this price point. And the suspension is surprisingly capable, delivering more fun-to-drive smiles than expected. Indeed, the Yaris may not be a superstar, but it's a solid competitor with the added bonuses of Toyota's traditionally strong resale value and reliability. Last year's redesign continues to stand the Yaris in good stead. What We Like: Good overall fuel economy; standard Bluetooth and USB/iPod connectivity; accommodating back seat; stylish interior; nimble handling.” AutoTrader.com _________________________________ “FAVORITE FEATURES: BLUETOOTH Now standard on every Yaris, this system makes it far safer to drive and talk on the phone, lessening the risk of distracted driving. NINE AIRBAGS The Yaris' bevy of airbags complements Toyota's Star Safety system, which includes stability and traction control, antilock brakes, and Smart Stop Technology, which cuts engine power should the brake and accelerator pedals be pressed simultaneously.” Kelley Blue Book at kbb.com

Researching the 2014 Toyota FJ Cruiser? Milton Ruben Toyota has assembled a grouping of third-party reviews from trusted sites such a s Kelley Blue Book, Edmunds, and the Insurance Institute for Highway Safety, among others, to help you make the most informed car-buying decision possible. Whats Experts Are Saying about the 2014 Toyota FJ Cruiser: “For those old enough to remember, the 2014 Toyota FJ Cruiser SUV is vaguely reminiscent of the original FJ40 Land Cruisers that help build the company’s reputation for rugged durability roughly a half-century ago. While it certainly looks newer, it has kept the original’s straightforward feel, with no excess luxury trimmings or frills – just the capability to go nearly anywhere. Some might line it up against the Jeep Wrangler, but there are significant differences. The FJ’s roof is not removable and the FJ is obviously finished to a higher level than the decidedly more utilitarian Jeep.... For a fairly hard-core weekend off-road warrior, the FJ makes an entirely reasonable daily driver, and you really can live with it day-in, day-out. Few others will match that blend as well.” kbb.com (Kelley Blue Book) _________________________________ “The FJ Cruiser channels the 1960s-era FJ40, but updates it into a more whimsical, cartoonish look that's still really cool years after the new FJ's introduction. HUMMER models came close to matching the FJ's presence, but they're history. And if MINI ever decided to make a macho true-truck off-roader, this might also be what it would look like. Inside, the appointments are intentionally stark, with body-colored panels and simple gauges and sturdy switchgear. Built from the sturdy underpinnings of the last-generation Toyota 4Runner, the FJ Cruiser impresses off-road, with some sacrifice on the road. Skid plates protect the underbody, and components are tucked into frame rails, while the high ground clearance and short wheelbase are assets, along with good wheel articulation--and the FJ's approach and departure angles and water-fording depth (27.5 inches) are better than most other stock off-roaders. Considering the very utilitarian, back-to-basics look and feel of the FJ Cruiser, it comes with a surprisingly good set of interior comfort and convenience items, with many of them standard. For those who really want to maximize the FJ's off-road potential, there are several pointed packages to do just that--and look good doing so.” thecarconnection.com report _________________________________ “If you're sick of hearing about the carlike characteristics of modern crossover SUVs, the 2014 Toyota FJ Cruiser just might be the antidote. Inspired by the original 40 series Land Cruiser of the '60s and '70s, the 2014 FJ Cruiser shares not only that model's classic round headlights and other styling cues but also its back-to-basics SUV character. With tough 4-wheel drive underpinnings and countless Toyota Racing Development (TRD) accessories available, the FJ Cruiser is a serious off-road truck.... Compared to the 4-door Jeep Wrangler Unlimited, however, the 2013 FJ Cruiser is downright civilized, and therein lies its unique value. It certainly isn't carlike, but if you're looking for supreme off-road chops in a somewhat pavement-friendly package, this Toyota is at the top of a very short list.” AutoTrader.com ________________________________ 2013 Toyota FJ Cruiser* Received a rating of "Good" (the highest rating) for Moderate overlap front and Side Rollover Tests, as well as "Good" in Head restraints & seats. Insurance Institute for Highway Safety at IIHS.org *Please note, there were no model changes for the 2014 FJ Cruiser. _________________________________

Researching the 2014 Toyota Tundra? We have assembled a grouping of third-party reviews from trusted sites such as Kelley Blue Book, Edmunds, and the Insurance Institute for Highway Safety, among others, to help you make the most informed car-buying decision possible. Whats Experts Are Saying about the 2014 Toyota Tundra: “The 2014 Toyota Tundra remains a capable workhorse among full-size pickups, and now benefits from a bolder look and improved interior. Pros: Strong V8 powertrains; capable six-speed automatic; large Double Cab with traditional rear doors; colossal CrewMax cab; one axle ratio fits all. The Toyota Tundra earned its stripes in the full-size pickup category long ago. Its blend of brawn and reliable backbone made it equal to -- and in some cases better than -- its American rivals. But competitors caught up with, then surpassed, the Tundra with more sophisticated interiors, modern technology and tougher styling -- elements that the redesigned 2014 Toyota Tundra aims to address…. Acknowledging that some people just want a big truck to roll around in, the Platinum trim focuses on "urban and contemporary," says Toyota, and includes perforated black leather seats, chrome and brushed metallic trim, and a 12-speaker audio system. The new 1794 trim level is named for the former San Antonio ranchland that the Tundra's factory now sits atop. The 1794, meant to evoke a traditional Western heartland lifestyle, comes with saddle-brown leather upholstery with suede accents and LED running lights. Inside, the Tundra interior is revamped with a new dash design that brings audio and climate controls more than 2 inches closer to front occupants. The front seats offer additional travel and crew cab rear seats can now fold up for additional cargo room. Safety features include blind spot monitoring and rear cross-traffic alert on premium models.” Edmunds.com _________________________________ “What will impress your friends is the ride quality and lack of noise in your new Tundra. The truck I drove can carry up to 1500 pounds of payload -- decent for its class -- yet still rides more like a crossover than a half-ton truck. Toyota engineers retuned the damping rates, making for a more controlled ride. On the highway, the Tundra feels secure. A re-valved steering rack nicely complements the extra stability provided by the retuned suspension. On-center feel and weighting is as good as anything from Toyota short of the Scion FR-S. On back roads, you might even call the 5000-pound rig borderline sporty. Off-road, there's just enough isolation to keep it from being punishing on the forearms, but it still lets you know exactly what the front tires are doing…  It's worth pointing out that Toyota is currently the only manufacturer that certifies its vehicles to the SAE J2807 standard for determining towing capacity.” MotorTrend.com report _________________________________ “Visually, Toyota has achieved its mission objective in terms of a designing a more distinctive (if polarizing) exterior appearance. Even though it was a bit overwhelming at first, we quickly grew accustomed – even liked – the new façade and the embossed tailgate. The Tundra finally has some much-needed stage presence… The Tundra's redesigned interior is also a pleasing improvement over last year's model. The cabin materials feel more substantial and the ergonomics have been simplified. The meaty leather-wrapped steering wheel felt great in our hands and we liked the round, swiveling vents that allow better air distribution.” AutoBlog.com excerpt _________________________________ 2013 Top Safety Pick: 2013 Tundra rated “Good” (the highest rating) in Moderate Overlap Front, Side, Rear and Rollover Tests, as well as “Good” in Roof Strength and Head Restraints & Seats. Insurance Institute for Highway Safety at IIHS.org _________________________________ _________________________________

Researching the 2014 Toyota Corolla? Milton Ruben Toyota has assembled a grouping of third-party reviews from trusted sites such a s Kelley Blue Book, Edmunds, and the Insurance Institute for Highway Safety, among others, to help you make the most informed car-buying decision possible. Whats Experts Are Saying about the 2014 Toyota Corolla: “This Corolla looks more stylish and contemporary than its frumpy-looking predecessors, and there’s appreciably more stretch-out space inside…. Ride comfort is about as good as you’ll find in a compact sedan, with its suspension absorbing bumps very nicely. We’ve also noticed that wind and road noise are well suppressed. Engine noise can be a bit intrusive when you’re hurrying, but the CVT’s behavior is more refined than that of some competitors' such as the Nissan Sentra or Subaru Impreza. Our car’s trip computer says we’ve been averaging 34 mpg so far, which is very good….At 183-inches long, the Corolla is now one of the largest in the segment. The wheelbase also grew nearly four inches in the redesign. As a result, rear-seat passengers enjoy more space. In fact, the backseat is roomy enough to challenge even some midsized sedans, significantly adding to the car’s viability and appeal…. CR’s take: The newest Corolla is right on target—quiet, roomy, economical, and comfortable-riding—and it’s finally more interesting to look at and to drive. The Corolla also brings pretty good value. We expect it to prove competitive when we rank it against its peers.” ConsumerReports.org _________________________________ “One key improvement this year is fuel economy. Any Corolla you look at will sip less gas than last year thanks to a variety of tweaks and a new continuously variable transmission (CVT), which takes the place of a conventional automatic transmission on some versions. Also, there's a new fuel economy-themed trim level called the LE Eco…achieving an EPA combined rating of 35 mpg along with a highway rating of 42 mpg. Another functional upgrade on the 2014 Corolla is roomier seating. Rear passengers, in particular, enjoy nearly 5 inches more rear legroom, which will also make it easier to fit rear-facing child safety seats…. The company also used higher-quality interior materials and added a few new features, including keyless ignition/entry….The best thing about the new Toyota Corolla is that it never feels as if it's straining to keep up with traffic or unable to deal with the unexpected. In place of inspiring performance, the redesigned Corolla offers unpretentiousness that expresses itself as character, and that coupled with its legendary reputation for reliability should ensure that the latest version of Toyota's compact sedan finds a home in plenty of garages.” Edmunds.com _________________________________ “The most noticeable shakeup with the new Corolla is how it looks – it's rather handsome, even in base trim. Customers told Toyota that the current model "lacked the excitement" they desired, and the new "Iconic Dynamism" design language (first seen on the company's Furia concept) certainly fixes that… Around town, it never feels particularly slow accelerating from a stop, and while the inline-four can feel a bit lifeless during freeway passing, the smooth-acting CVT does a nice job of keeping the revs in the powerband without being overly wheezy. Nissan has some fine CVTs in its stable, but Toyota is to be applauded for its application here in the Corolla. Comparatively, I'd say this car's continuously variable transmission is more refined than what's found in the Sentra…. On the infotainment front, Toyota offers its Entune suite of apps – including optional navigation – housed inside a 6.1-inch touchscreen. Here, too, everything is intuitive and the display is well-organized with modern graphics. It's not as pretty as MyFord Touch, but it's certainly easier to use. That, right there, is what the whole Corolla package comes down to: ease of use.” AutoBlog.com report _________________________________ “The latest tech options have finally been implemented – Bluetooth connectivity, smart key, push-button start, heated front seats, navigation system, and rearview camera – as are three different audio systems, including two versions of Toyota's Entune system with App Suite. This highly customizable infotainment unit should please tech-loving consumers and comes loaded with apps like Pandora, MovieTickets.com, OpenTable, and iHeartRadio as well as informational data services like fuel prices, sports, traffic, and weather. It's not Tesla, but it's full service and solid…. As promised, Toyota did engineer a little more driver enjoyment into the new Corolla. Ride and handling have improved noticeably and overall the ride was softer over the bumpy stuff and feels more composed at speed…. In short, there was never any doubt we were driving a Corolla, but that's a good thing, because there's never been a better time to say that. The 2014 update continues this sedan's decades-long tradition: It's utterly predictable and guaranteed to deliver hundreds of thousands of worry-free miles.” Men’s Journal _________________________________ “A quieter, bigger with better seats, a smoother ride, crisper steering, a “seven-speed” CVT function that's actually preferable to a traditional automatic, and a special fuel-sipper model rated at 42 mpg. It’s all wrapped in styling that merits the use of the word, and it’s packed with the infotainment features modern marketing demands.” CarandDriver.com _________________________________ 2013 Top Safety Pick: 2014 Corolla rated “Good” (the highest rating) in Moderate Overlap Front, Side, Rear and Rollover Tests, as well as “Good” in Roof Strength and Head Restraints & Seats. Insurance Institute for Highway Safety at IIHS.org

Researching the 2014 Toyota Camry? We have assembled a grouping of third-party reviews from trusted sites such a s Kelley Blue Book, Edmunds, and the Insurance Institute for Highway Safety, among others, to help you make the most informed car-buying decision possible. Whats Experts Are Saying about the 2014 Toyota Camry: “Given its well-rounded nature and long-standing history of dependability, the 2014 Toyota Camry is a solid choice in the highly competitive midsize sedan segment….We think most people will be quite pleased with a 2014 Toyota Camry purchase….Fuel-efficient engines; comfortable and spacious interior with  above-average rear seat accommodations; better-than-average outward visibility." Edmunds.com _________________________________ “UNBEATABLE RECORD OF LONG-TERM VALUE… a primary appeal of the Camry is its long-term value, as typified by its proven record of reliability and its legendary resale numbers. It's that long-term value that keeps the Camry at the top of the sales charts. You'll Like This Car If...You're looking for a very solid deal with a very solid car, with proven reliability and resale value, no surprises, something you can count on to serve you well for the long haul. Welcome to the 2014 Toyota Camry.” kbb.com (Kelley Blue Book) _________________________________ “The 2013 Toyota Camry is a superb midsize sedan, with the latest chassis engineering and sleek styling. Camry powertrains are so different you should consider your needs or drive them all before you choose. The four-cylinder engine is exceptional, with good smooth response and excellent fuel economy. The 6-speed automatic transmission is smooth. The suspension is comfortable and the interior clean and convenient. Upper level models with infotainment options move the Camry upscale. Camry SE has a firmer ride and sharper steering response. Camry Hybrid keeps emissions low but doesn't offer the responsiveness of the four-cylinder and V6 models.” NewCarTestDrive.com report _________________________________ “It's also easy to dress up the Camry with more personality than you might be familiar with--by way of a V-6 engine, a sport suspension, and premium features--so it's not quite so relentlessly straight-laced…. Toyota reclaimed one of the top spots among mid-size sedans, with ten standard airbags plus top overall ratings from both U.S. safety agencies. Bluetooth connectivity is included in all trims—even the base model—and the screen-based Display Audio system, with Bluetooth audio streaming, USB connectivity, and iPod connectivity, is now included even in the base Camry L. A navigation system with voice recognition is also available, as is a high-end JBL sound system, with HD Radio and satellite radio. And through Toyota's advanced Entune system—also available—you can tap into Pandora streaming audio through your smartphone, as well as a suite of connected services. For 2014, the SE Sport trim–essentially a value package–has been brought back for the four-cylinder model…. Overall, the Camry rides and drives in a more refined, responsive way compared to any Camry you test-drove a few years ago, and the package and features have been much improved.” TheCarConnection.com report _________________________________ 2013 Top Safety Pick: 2013 Camry rated “Good” (the highest rating) in Moderate Overlap Front, Side, Rear and Rollover Tests, as well as “Good” in Roof Strength and Head Restraints & Seats. Insurance Institute for Highway Safety at  IIHS.org _________________________________ “What We Like : Attractive dashboard design, Passing power, Fuel efficiency, Ride comfort, except in SE.” Cars.com

The month long Tire Savings Event has started at Milton Ruben Toyota! During the month of October, you can get your fourth tire for a dollar* when you buy the other three! Even if you don't have a Toyota or Scion, you can take advantage of this event! Hurry in to Milton Ruben Toyota of Augusta and get the right tire at the right price! To schedule an appointment, call (706) 868-0588, visit online at http://www.MiltonRubenToyota.com or visit us in person at 3510 Washington Road in Augusta, GA! ♦Restrictions apply. See participating Toyota dealer for details. OEM, OEA and WIN replacement tires only. Not valid on run-flat tires. Tires must be dealer-installed. Three tires at regular price, fourth tire one dollar. Fourth tire must be of equal or lesser value. Excludes mounting & balancing, sales tax, shop supplies, tire disposal, & other applicable taxes. Excludes previous purchases.  May not be combined with other coupons or offers. Offer only available at participating Toyota dealers 10/1/13 – 10/31/13. *Present coupon at purchase. Not valid with other coupons. No cash value. 1 coupon per customer. Fees, tax & shop supplies not included. **Toyota dealers will match any competitor’s price on tires. Must bring proof of competitor pricing at the time of purchase and the price must be current within the last 30 days. Competitor must be within 50 miles of dealership. Customer must present competitor’s written valid coupon, advertisement or repair estimate prior to vehicle repair. Excludes Internet sales and prices. May not be combined with other coupons or offers. See dealer for details. Expires 10/31/2013. ††Lifetime Tire Rotations for life of tires when you purchase 4 tires. Rotation every 5,000 miles at selling dealer and not transferable to another owner, vehicle, or dealer. Toyota models only. Life of the tire means more than 2/32 of an inch remaining tread groove depth or six (6) years from the date of original tire purchase, whichever comes first. See dealer for details. Offer expires 10/31/2013. †Coverage for 24 months from date of purchase OR when the tire’s remaining tread depth is 3/32 of an inch or less, whichever first occurs. See dealer for details. Offer expires 10/31/2013.

Starting today Toyota started the voting process of 100 Cars for Good. Milton Ruben Toyota would like to encourage you to visit their Facebook Page and vote daily for these deserving organizations. When Toyota 100 Cars for Good first started in 2011, Milton Ruben Toyota proudly presented a Toyota Sienna to Golden Harvest Food Bank, one of the winners that year. For a vehicle of your own come check us out at http://www.DriveBaby.com or in person at 3510 Washington Road in beautiful Augusta, GA.

If you know your 2014 Toyota Tundra trim levels, you know there are several to choose from. From the Tundra SR to the Tundra 1794 Edition, there is one that will fit all your truck needs! We, at Milton Ruben Toyota, we have several of the trim levels in stock and on the lot! So if you're looking for your car, truck or van, come check us out at http://www.MiltonRubenToyota.com or in person at 3510 Washington Road, Augusta, GA 30907

If you know your 2014 Toyota Tundra trim levels, you know there are several to choose from. From the Tundra SR to the Tundra 1794 Edition, there is one that will fit all your truck needs! At Milton Ruben Toyota, we have several of the trim levels in stock and of those included is the 2014 Toyota Tundra 1794 Edition. So if you're looking for your car, truck or van, come check us out at http://www.MiltonRubenToyota.com or in person at 3510 Washington Road, Augusta, GA 30907

It's almost that time of the year again. It's Toyota 100 Cars for Good season! The national philanthropic program launched 2 years ago by Toyota. Over the span of 50 days, Toyota gives away 100 cars to 100 selected nonprofit organizations across the United States of America. What makes 100 Cars for Good different from other national philanthropy programs is that Toyota allows the public to choose the winners through Toyota 100 Cars for Good Facebook page. The voting will begin this year on October 1, 2013, and for 50 consecutive days, five organizations will be eligible for voting to the public on the Toyota 100 Cars for Good Facebook page. Voters are given two votes per day for two different organizations. At the end of the day the two organizations with the highest number of votes will be deemed the winners. From there, the winners will receive one of their previously chosen vehicles (a Prius, Highlander, Tundra, Sienna, or Sienna Mobility) within 90-150 days! The three follow-up winners will each receive a $1,000 grant from Toyota. So on October 1st, remember to go to Toyota 100 Cars for Good's Facebook and start casting your votes! For vehicle information or to purchase your Toyota or Scion, come visit Milton Ruben Toyota in beautiful Augusta, GA or online at http://www.MiltonRubenToyota.com

Milton Ruben Toyota teamed up with the Walton Foundation yesterday at the 21st Annual Phil S. Harison Memorial Golf Classic. We had a 2013 Toyota Avalon to give away to anyone who was able to hit a hole in one on the 13th hole! The annual Walton Foundation Golf Classic is an Augusta tradition in the fall of every year. Named after Phil S. Harison, Chairman of the Walton Foundation Board 1998-2007, the annual tournament pairs golfers from all over the community who come together to support the mission of the Walton Continuum of Care. Up to 35 teams enjoy a day of unprecedented golf at beautiful West Lake Country Club in Columbia County, GA, lunch and an Awards Banquet at the end of the day. In addition to fun on the course and a goody bag filled with gifts, every golfer receives the signature Walton Classic player gift, a pair of top of the line golf shoes. Winners received beautiful gifts of crystal etched with the name of the tournament, date and place.  This fund-raiser benefits programs and services at Walton Rehabilitation Health System. Milton Ruben Toyota is proud to have been a part of this wonderful event. Visit us online at http://www.MiltonRubenToyota.com