Blog / New Toyotas

Buy American: Toyota Camry, Toyota Tundra, Toyota Sienna

Do you know just how American your car is? Cars.com recently released their American-Made Index (AMI), a ranking that recognizes cars built in the US consisting of at least 75% of American-made parts. The 2011 Toyota Camry – consisting of more than 80% American-made parts – was ranked number one, outperforming the biggest American automotive brands. Assembled in Georgetown, KY and Lafayette, IN, it takes the top spot for the second year in a row. Toyota’s large Tundra pickup, built in San Antonio, TX, and the Sienna van, from a factory in Princeton, IN, also made the top-ten list. While people consider full-size pickup trucks quintessentially American, the Ford F-150, Chevrolet Silverado and MC Sierra missed the list this year. The F-150 is assembled in the U.S., but its proportion of domestic parts fell to 55%. In previous years it had a domestic parts content of around 80%. The Silverado and Sierra also used to be on the list regularly, but now their production is split between factories in the U.S. and Mexico. The latest models have only about 65% of their content from the U.S. Cars.com's American-Made Index rates vehicles built and bought in the United States. Factors include sales, origin of parts and whether the car is assembled in the U.S. Cars.com disqualifies models with a domestic parts content rating below 75%, models built exclusively outside the U.S. or models soon to be discontinued without a U.S.-built successor. Ready for your next Toyota car, truck, SUV or van? Check out our online inventory at www.MiltonRubenToyota.com, or visit Milton Ruben Toyota in person on Washington Road in Augusta, GA.
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Make Your Tacoma Even Tougher With These Modifications

You'll never meet a Toyota Tacoma owner who doesn't absolutely love their truck. And it is perfect just the way it is. But if you do want a little more sparkle and shine, we are, as always, here with a few modifications available to you and your Tacoma, with the help of Toyota Sales Manager and Tacoma owner Jeff Hennen. #TacomaTough Part 1: Hood Protector and LED DayTime Running Lights With the ClearCoat paint protection available on all Toyotas these days, you may think getting a hood protector is a little over the top.  But the hood protector does so much more for your Tacoma, protecting your hood from excessive road wear like small rocks, and your windshield from potential scratches or breakage from road debris and bugs. LED lights are extremely bright for low-light situations like cloudy days, and save you battery power. #TacomaTough Part 2: Lifts, Levels, Tires, & Wheels For a higher or more aggressive appearance, the Tacoma is widely customizable with a variety of lift and leveling kits, as well as a variety of wheels and tires to choose from, including mud tires and customized wheels. #TacomaTough Part 3: Running Boards You can also step it up to your lifted Tacoma with the help of customizable Running Boards, available with perfect fit to your Tacoma year and trim to make stepping into your higher presence vehicle a little easier.  Chrome can add some flash as well to polish a little more finish on your beauty of a small truck with a big personality. #TacomaTough Part 4: Camper Shells For more protection and containment of your cargo, there are plenty of options for a Camper Shell to cover the truck bed of your Tacoma.  This one, from LEED, is insulated, with a sliding window to connect to your cab.  This particular camper shell is also lockable to secure your Tacoma's cargo. #TacomaTough Part 5: Bed Liners and Mats Being a Taco owner himself, Jeff Hennen knows how frustrating it can be when your cargo slides around in the truck bed. This is why he's customized his truck with the help of a Bed Liner and Weather Mat, not only securing his cargo, but also protecting his knees when he climbs into the bed to retrieve it.  The Weather Mat's rubberized texture also assists in these points, and the water-resistant structure makes it easy to clean in the case of spills. Thanks for watching our series on how to customize your Tacoma and make it even tougher! To stay up to date on other ways to make your vehicle experiences better, follow us on Facebook, Google, Twitter, Pinterest, and Instagram. Video and post by Milton Ruben Social Media Specialist Heather Cortright.

"It's A --!!": 2015 Models Arrive at Milton Ruben Toyota!

Fall is always an exciting time in the automotive industry. Like an expectant mother, we wait impatiently preparing for the next years models that have been announced in Spring. Then, finally, after months of waiting and researching and training, the baby 2015s arrive. Now, just like a proud parent, we peer through the glass of the nursery window, beaming at our newest bundle of joy. Ladies and gentlemen, we are overjoyed to announce that Milton Ruben's Toyota and Scion store is now stocked with 2015 models! The newest, most modern body styles, the latest technology, and even an updated fuel economy that saves you time - and money.  We are hard at work developing videos to tell you everything there is to know about the our newest editions, but in the meantime, give us a call at 706-868-0588 and speak with one of our sales representatives to make an appointment.  We would be happy to share this proud parent feeling with a brand new 2015 model owner! To stay up to date on those 2015 model videos as they become available, like us on Facebook and follow us on Twitter! Photos and post by Milton Ruben Superstore Social Media Specialist Heather Cortright.

Entune Episode 2: Your Bluetooth Settings and Features

There are no limits to what you can do with your Entune digital information center if you just know how. And we are here to teach you. After you've paired your phone with Bluetooth, join Kim Varner in another episode of "Entune In," to learn how to customize notifications on your Entune Bluetooth system! Stay tuned for more Entune In tutorials by liking us on Facebook and following us on Twitter!